Neil Dixit, Vice President, Technology Solutions, North America

According to the latest GRIT (GreenBook Research Industry Trends) Report, reporting and charting software programs are among the most used technologies by market research clients, with 97 percent using data reporting programs.  This widespread adoption means that market researchers want real-time access to insight, no matter their title, or how senior they may be. Research […]

The way we do business is changing fast—especially the way we make business decisions. It used to be that when you wanted data and analysis for a business decision, you’d hire an agency, working through a series of time-consuming steps. Eventually, a month or two later, you’d finally get the data and analysis you needed. […]